The digital world has changed the life of communication entirely, from landlines to WhatsApp messages and video calls. Now we don’t have to send letters by post, but we send messages, photos, and videos through various apps. In today’s world, we are dependent on smartphones for entertainment, business communication, and much more. India has a very big market, and every company wants to penetrate here.
At present, the second-largest smartphone market in the world is India. The market is ever-growing because of the availability of the availability of cheap internet data packs. While purchasing your phone, you must be concerned about its features, so in this article, we will be covering the best mobile phone brands available in India.
Also Read:
Top 10 Most Expensive Phones in the World 2024 | Millionaire’s Mobile Collection
Overview Table of Top 10 Mobile Brands in India:
Rank | Brand | Market Share (approx) |
---|---|---|
1 | Xiaomi | 21% |
2 | Vivo | 18% |
3 | Samsung | 14% |
4 | Realme | 13% |
5 | OPPO | 12% |
6 | Motorola | 8% |
7 | OnePlus | 5% |
8 | Apple | 4% |
9 | HTC | 0.1% |
10 | Infinix | 3.1% |
Best Mobile Brands in India as per the IDC report (2024)
The demand for a particular product fluctuates depending on its qualities, after-sale service, and many other things. Below, we have made a table indicating the market share of a smartphone in the Indian market as per the report of IDC, which is a research agency.
Rank | Brand | Market Share (approx) |
---|---|---|
1 | Xiaomi | 21% |
2 | Vivo | 18% |
3 | Samsung | 14% |
4 | Realme | 13% |
5 | OPPO | 12% |
6 | Motorola | 8% |
7 | OnePlus | 5% |
8 | Apple | 4% |
9 | HTC | 0.1% |
10 | Infinix | 3.1% |
1. Xiaomi
Xiaomi offers budget-friendly smartphones that help this brand earn a spot as the leading smartphone brand in India. Xiaomi used to dominate the Indian market and is one of the top-selling brands. This brand is a spot in our top 10 smartphone brand list.
The main reason behind its best-selling market is the price, which is set according to the purchasing standards of the customers. In the Indian market, customers prefer cheap phones, and Xiaomi is very aware of this. This brand is famous for its high-quality yet cheap devices like smartwatches, laptops, cameras, etc.
Innovations
Super Macro Shots
Back-Tap Facility
Horizontal or Vertical Recent Apps
Revoke the authorization.
Hypercharging Ability
Price Ranges: Rs 6299–RRs 69999/- (smartphones)
The best-selling Xiaomi smartphones
Xiaomi 13 Pro
Xiaomi Mi 11 Ultra
Xiaomi Redmi 12
Xiaomi Redmi Note 12 Pro Plus 5G
Xiaomi Redmi Note 12 4G
2. Vivo
Vivo has the second-largest smartphone market in India, with a share of 18%. Vivo is well known for its innovation and sales. This company is based in China, whereas its parent company is BBK Electronics.
This company provides amazing software, a great camera, GPO RAM, and excellent storage at a reasonable price. This ability helped Vivo attract a lot of customers. Innovations like the friend pop-up camera in the display fingerprint sensor made Vivo one of the most popular mobile brands in the Indian market.
Innovations from the brand:
Vivo’s Fingerprint Sensor (the world’s first fingerprint scanner on display) Photochromic Technology
3D Ultrasonic Large Fingerprint Sensor Technology
Pop-up front camera
Price Range: Rs 7000–RRs 85000 (smartphones)
The best-selling Vivo smartphones
Vivo X90 Pro
Vivo X70 Pro Plus
Vivo X90 5G 12GB RAM
vivo V27
vivo T2x
3. Samsung
Samsung has the third-biggest mobile market in India, with a market share of 14%. Samsung offers a 5G brand, giving tough competition to the other brands in the market. Samsung is a South Korean industry that has been in India since adequate and is popular for its trust. Samsung understands the demands of Indian customers and provides mid-range mobile phones with the best facilities.
Samsung provides a high-end processor, good battery life, and an amazing display with a crisp camera at a mid-range price. The most popular mobile phones are the Galaxy M and A series.
Innovations from the brand:
S Pen
Biometric Authentication
Samsung Knox
AMOLED Displays
IP68 Dust and Water Resistance
Foldable smartphones
flippable smartphones
Price Range: Rs 1500–RRs 1,50,000/- (smartphones)
The best-selling Samsung smartphones
Samsung Galaxy S23 5G
Samsung Galaxy S22 Ultra
Samsung Galaxy S21 Ultra
Samsung Galaxy A54 5G
Samsung Galaxy S20 FE 5G
4. Realme
Realme has the fourth-biggest smartphone market in India, with an Indian market share of 13%. Realme God is popular for its affordability in the Indian market and is a subsidiary of Chinese giant BBK Electronics. This brand is becoming a popular brand in the European market as well as in the Asian market. Apart from smartphones, they also provide affordable earphones, bags, smart TVs, electric toothbrushes, etc.
Realme Innovations:
Quick Launch
Smart Sidebar
Smooth Screen Recording
Flexible Windows
Simple Mode
Price Range: Rs 6,699–Rs 42,999/- (smartphones)
The best-selling Realme smartphones
Realme GT 2 Pro 5G 256GB
Realme X50 Pro 5G
realm C53
Realme 11 Pro
Realme 11 Pro Plus
5. Oppo
Oppo is in the sixth spot in the Indian smartphone market with a market share of 12%. Oppo is popular for its camera quality, their AI in hand technology, 3D structure, light technology, and facial recognition.
Oppo mobile phones are equipped with good features.
Oppo Innovations:
Ultra-Steady Video
OPPO Relax
Hybrid Zoom
ColorOS
Digital Wellbeing Controls
Estimated Price Range: Rs 6,999 to Rs 1,34,999/- (smartphones)
The best-selling Oppo smartphones
OPPO Find N2 Flip
OPPO Reno 10x Zoom Edition, 256GB
OPPO Reno10 Pro+ 5G
OPPO A78 5G
OPPO Reno10 5G
OPPO Reno10 Pro+ 5G
OPPO A78 5G
OPPO Reno10 5G
6. OnePlus
There was a time when this brand used to give the art of competition to Samsung and Apple, but its market was reduced to 5%. This brand is also owned by a Chinese brand of electronics, just like Oppo and Vivo. Smartphones come with a high-end competitive price that serves high-quality smartphones to their customers.
This brand also comes with fitness trackers, earbuds, a smart TV, etc.
One plus innovation:
Spatial Audio
Special Protection Plans
Dynamic Homeland Always-on Display
Extended Android Updates
Anamorphic Design
Price Range: Rs 20,000–Rs 70,000/- (smartphones)
The best-selling OnePlus smartphones
OnePlus 11 256GB
OnePlus 10 Pro, 256GB
OnePlus 9 Pro
OnePlus 10T, 256GB
OnePlus 11R
7. Apple
Since the beginning of Apple, they have always ensured high-quality devices, and they have successfully managed to have a market share in India of about 4%. Now I feel they are introducing their stores and manufacturing units to grow their business under the government scheme of Make in India.
Innovations from the brand:
App Library
Mac OS X
Apple Pencil
macOS Big Sur
watchOS 7
Estimated Price Range: Rs 50,000–RRs 1,75,000/- (smartphones)
The best-selling Apple smartphones
Apple iPhone 14 Pro Max 1TB
Apple iPhone 13 Pro Max 1TB
Apple iPhone XS Max, 512GB
Apple iPhone 13
Apple iPhone 14
Apple iPhone 15
Apple iPhone 15 Pro Max 1TB
8. HTC
HTC is a Taiwan-based company that produces desktop PCs, laptops, and cell phones that are popularly known for their cutting-edge features and technical innovation. This brand offers a variety of smartphone models with different features.
Innovation
The first Android smartphon
The first 4G-capable smartphone
Introduction to the HTC Sense
UI-first smartphone with a metal unibody design
Ultrapixel camera technology
Dual-camera system
Edge Sense technology
Integration of VR with the HTC Vive
Blockchain phone
3D display
interface (HTC Evo 3D)
Best selling phones
HTC Desire
HTC One M7
HTC One M8
HTC One M9
HTC Evo 4G
9. Motorola
Motorola comes and 9th position of our list. This plant majorly focuses on the product of mid range with high quality. Motorola seems to spread his 8 to 9% of market share in Indian market.
Innovation
Mobile Phone
Razr series
Modular Phones
Moto modes
Best selling phones of motorala are
Moto G Series
Motorola Razr 2020
10. Infinix
Infinix is a China based company. This company holds a market share of 3.1% in India. Major focus of infinix is in manufacturing of smartphones and their innovation so that customers can purchase smartphones at a reasonable price.
Innovation
Big Battery
Affordable Gaming Phones
Camera Innovation
Design and Display
Software features
Best selling smartphone of infinix
Infinix hot 9
Infinix hot 10
FAQs:
- What is the market share of Xiaomi in India?
- Xiaomi holds the largest market share in India, approximately 21%.
- Which brand has the second-largest market share in India?
- Vivo is the second-largest mobile brand in India with a market share of 18%.
- What is the market share of Samsung in India?
- Samsung holds approximately 14% of the smartphone market share in India.
- Which brand has the fourth-largest market share in India?
- Realme holds the fourth-largest market share in India, with approximately 13%.
- What is the market share of OPPO in India?
- OPPO holds approximately 12% of the smartphone market share in India.
- Which brand has the lowest market share among the top 10 mobile brands in India?
- HTC has the lowest market share among the top 10 mobile brands in India, with just 0.1%.
- What is the price range of smartphones offered by Xiaomi?
- Xiaomi smartphones range from Rs 6299 to Rs 69999.
- What is Vivo’s innovation in fingerprint technology?
- Vivo introduced the world’s first fingerprint scanner on display.
- Which brand offers smartphones with AMOLED Displays and IP68 Dust and Water Resistance?
- Samsung offers smartphones with AMOLED Displays and IP68 Dust and Water Resistance.
- What is the focus of Infinix in smartphone manufacturing?
- Infinix focuses on offering affordable smartphones with innovative features such as big batteries and affordable gaming options.